Lulu: The Software That Helps Girls Make Smarter Dating Decisions

TL;DR: If you’ve ever desired you could potentially test the people you date, or even the guys you know who would make great times, like you review restaurants, then Lulu will make all of your ambitions come true. Given that first-ever application for women, Lulu is bringing the lead-in this market, helping women generate wiser matchmaking choices and men come to be better daters.

From Amazon to Yelp, we are in a global where people love to review circumstances. Every person are unable to hold off to talk about their particular viewpoint regarding their newest food or even the last apartment they stayed in, exactly what towards most recent guy they went on a romantic date with?

Really Lulu is the best outlet for carrying out just that.

Cofounded in 2013 by Alexandra Chong and Alison Schwartz, Lulu is an exclusive social network that offers ladies the opportunity to speed the males they date, suggest date-worthy guys and share private experiences with countless various other like-minded ladies.

It’s like talking to your best friend

Chong and Schwartz had gotten the concept for Lulu after Chong had a memorable all-girls brunch knowledge. From changing stories about careers to Valentine’s Day strategies, she desired she could bottle that feeling of companionship and put it to good usage.

In 2013, that vision turned into possible in the form of Lulu, a place in which females can feel secure whenever talking about their really love physical lives.

Director of promotional Deborah Singer stated it has been quite a long time coming for a software similar to this in the market, especially with suggestions being popular in other facets of life.

“ladies these days have guidelines about everything in their unique life… and yet we do not get recommendations for some thing as important as relationships and times,” she said. “We genuinely believe that’s a remarkably important area for women getting aware and have information [about] to truly make smarter choices on their own.”

Be it rating men they’ve eliminated aside with, suggesting top-quality dudes for other customers or creating friend connections, Lulu has made a serious influence.

“In my opinion we’re getting a info covering towards online dating room,” Singer mentioned. “Dating is a thing that does not have that information coating, and we also see our selves as bringing additional information compared to that business.”

Lulu stands apart off their applications because Chong and Schwartz, along with everyone else regarding staff, let their unique personalities shine through, providing down that sense of speaking with an extremely great gf.

In accordance with Singer, Lulu is particularly common among school women, that happen to be in a brand new internet dating atmosphere consequently they are wanting female pals to visit for recommendations concerning guys they can be satisfying on university.

Lulu also places the confidentiality and safety of their users initial. The software makes use of Facebook to make sure that gender, get older (no one under 17 is permitted to join) and pals sectors.

But don’t believe boys are not allowed inside ladies club

In will, Lulu allowed guys to start utilizing the app as long as they happened to be interested in getting examined.

Male people can see their general rating and which hashtags women can be making use of to explain all of them, like “#AlwaysPleased” or “#WearsEdHardy.”

Nonetheless they can also access data that shows how ladies position them on qualities such as for example wit, kissing abilities plus.

Lulu’s article team actually gives men specialized articles that offer matchmaking advice about the certain specific areas they require enhancement in.

Women also can ask the guys their particular views on multiple topics, such as anal intercourse or making a consignment.

To date more than 1 million guys have joined, with an average overview getting a seven, several even look into the app 3 x just about every day.

“We watched there ended fling hook up being a genuine food cravings from men to type of enjoy analytics regarding what females had been claiming about all of them,” Singer mentioned. “All of our objective is to really assist guys improve. Just like you would utilize Google statistics on your web site to boost it, this really is sorts of Google Analytics for men.”

Generating a safe, positive planet for all

Unlike internet sites like Yelp or TripAdvisor, Lulu doesn’t enable females to write available opinions in their evaluations.

Ladies are offered multiple-choice choices whenever reviewing the males and various other ladies can concur or differ with the analysis, which Singer mentioned promotes an optimistic environment but keeps user reviews from getting unnecessarily mean.

“we are rating individuals – we’re rating dudes. We all know that is a painful and sensitive and provocative thing becoming undertaking, and we also might like to do it in a thoughtful method and in a constructive way,” she mentioned. “We heard from the start from women which they didn’t desire to be part of one thing mean, so we chose this particular style would maintain that ecosystem.”

Lulu uses that exact same format someday whenever expanding to many other prominent verticals like charm, vacation or company.

“we should check-out a spot in which women can be arriving at Lulu and it’s form of their main place to go for acquiring details off their ladies,” Singer said. “we are actually centered on the item and continuing to construct ways to help females discuss further acquire recommendations.”

If you’re prepared release your girl chat, down load Lulu (free-of-charge!) in App Store or Bing Enjoy.